Client Success Story
Cozie Homes
How Cozie Homes Generated 350+ Leads in Under 6 Months
How we helped an Airbnb management company build out their client portfolio and solidify their brand presence.
350+
Leads Generated
$30.45
Per Lead
79,862
People Reached
About Cozie Homes
Cozie Homes is a North Queensland-based Airbnb management company helping property owners maximise returns with hands-free short-term rental management. From listing optimisation to guest communication and cleaning, their team delivers professional, reliable service across every part of the hosting experience.
The Challenges
Cozie Homes had the service and systems in place, but needed a way to generate more consistent leads from local property owners.
Low Brand Awareness
As a newer business, Cozie Homes needed help building local visibility in a competitive Airbnb management market.
Inconsistent Lead Flow
Without a structured digital strategy, enquiries were inconsistent and difficult to scale.
Modest Advertising Budget
They needed campaigns that delivered results without burning through budget or ad spend.
Our Approach
We worked alongside the Cozie Homes team to launch a performance-focused digital campaign aimed at growing their visibility and lead generation.
Campaign Messaging Rework
We restructured their messaging to speak directly to the outcomes that their dream clients wanted from a company like Cozie Homes. We then mapped out their conversion process with a no-obligation offer to qualify interested property owners.
Built Trust With Social Proof
We highlighted client success, reviews, and the benefits of their service through video content and targeted messaging. This established credibility with potential customers, by staying in front of them multiple times each week when moving through the funnel.
Targeted, Scalable Advertising
Targeted, Scalable Advertising By using interest-based, retargeting, and lookalike audiences across Google and Meta, we delivered 300+ high-quality leads with a clear return on investment. This lead flow helped Cozie Homes scale past other competitors in their region and helped them continue to bring in ongoing leads into the foreseeable future.
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